If you would like to receive more of news and insights from our team sign up here.
The London Marathon reminds us that if the vision is there, more importantly if belief in the vision is there, then even when the way ahead looks hard people will rise to the challenge.
As record numbers took part in the London Marathon yesterday, the stories which emerged ably demonstrated what can be achieved when the vision is there. From the oldest competitor in the race who took up marathon running at 61 and now at 90 has completed more than twenty marathons, to the youngest who turned 18 on the day; the tales of courage and personal endurance were inspiring.
But it was perhaps the mass of runners, the unsung heroes and heroines who were the most inspiring. These are the people who stepped out of the normal day to day to take up the running challenge. Some may not have even contemplated running as a sport until they were touched by personal tragedy and decided to do something momentous to raise funds and awareness for their chosen cause. Others may have jogged happily with a group for some time before deciding to take up the challenge and push themselves further than they had previously thought possible.
In 2014 more than £53m was raised by competitors and it is hoped that this figure will have been surpassed this year. But more than that, the London Marathon reminds us that if the vision is there, more importantly if belief in the vision is there, then even when the way ahead looks hard people will rise to the challenge.