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Building a Culture of Innovation - Executive summary
Working with clients across a broad spectrum of business, the authors were receiving the same message over and over again: innovation culture was increasingly being seen as one of the prime differentiators and drivers of business success; but whilst there were plenty of surveys highlighting the importance of innovation, there was very little information about how to transform organisational culture to embrace innovation.
Building a Culture of Innovation sets out to remedy this knowledge gap, delivering a six stage framework which will help organisations to build their own culture of innovation. This executive summary highlights some of the steps along the innovation journey.